The Group logo
The Group logo

Customer Relationship Management

the
CORE

01    Customer Relationship Management

The Core is a customizable CRM software solution that manages your online platforms, sales, sales tools, communication, content, content distribution and provides detailed analytics to track and inform your online sales strategies. Getting started couldn’t be easier, there’s no equipment or software to install and you have the ability to access your account from any device through any browser, anytime. The Core was created to give your business the ability to create a web presence with purpose and to simplify, automate and streamline essential business processes.

play intro

Inventory
Management

02    Inventory Management System

The Inventory Management System (IMS) allows you to manage your inventory directly from The Core. Within the module you are able to manage your online inventory, view item history, access related documentation, track online engagement, assign inventory to customers and leads, create groups of inventory, and automatically update solds, holds and availabilities on the website in real time.

play intro

Lead
Management

03    Lead Management System

The Lead Management System (LMS) manages all your online communication and leads in one centralized place. Website messages, website communication forms, information request forms, appointment requests and all online inquiries are stored, tracked, managed, converted to a customer or archived within this module.

Online inquiries automatically generate a lead profile that tracks all communication, appointments, documentation, and desired inventory assigned to that lead. Leads can be assigned to any individual on your sales team, allowing complete control over your lead management and lead conversion efforts.

play intro

Customer
Management

04    Customer Management System

The Customer Management Module (CRM) stores, tracks and manages the profiles of leads that have been converted to customers. The module allows you to assign inventory to customers, updating the website inventory in real time, records transactional history, documentation, customer notes and customer communications.

play intro

Content
Management

05    Content Management System

The Content Management System (CMS) is designed to provide your team the ability to self administrate your website content. By adding “blocks” or “media” sections to your website from the Core CMS, you have the ability to manage important parts or ALL of your website content and media in real time, and from one interface.

play intro

Broadcast
Management

06    Broadcast Management System

Video is the most widely used and effective online communication and marketing tool. The Broadcast Management System (BMS) allows you to host and manage your video content online without the need for a third party platform like You-Tube or Vimeo.

Host your own video page as part of your website, or even as your entire website. The BMS allows you to set priority viewing, organize your content in categories and track user engagement. Your online customers can easily navigate, view, download, and share your video content, organically increasing your website traffic and content reach.

play intro

Schedule
Management

07    Schedule Management System

The Schedule Management System (SMS) allows you to schedule and organize your sales leads and customer appointments, calls, virtual tours and onsite viewings through the SMS Calendar.

Your team and stakeholders have universal online access to all project appointments and events from the SMS Calendar, and within individual lead and customers profiles.

play intro

Digital Asset
Management

08    Asset Management System

The Asset Management System allows you to store digital documents, assets, and agreements for sales and leasing all in one place, accessible online, anytime, anywhere, by anyone in your organization.

Your assets and important documents can be organized in groups and folders and can be attached and stored with an inventory item, lead profile or customer profile.

play intro

Let's
Connect

09    Request a demonstartion

The Core is an Organizational Management System (OMS) designed specifically to manage online real estate pre-sales, sales, pre-leasing and leasing. The Core consists of different management modules that work independently and synergistically to achieve the organizational or project goals.